John Chow & Text Link Ads - nuked by Google

genzy · #1 (**permalink**) 05-07-2007, 04:21 PM

John Chow nuked by Google
http://forums.digitalpoint.com/showthread.php?t=380960
*** Put "Make Money Online" in Google, John Cow is gone...
*** Wonder - how moneymakerinfo.blogspot.com can be #1 for "Make Money Online" in Google.

Text Link Ads nuked by Google
http://www.blogstorm.co.uk/blog/text...ked-on-google/

http://increseo.com/blog/search-engi...message-clear/

Quote:

Search Engine Optimization - Google makes their message clear

July 4th, 2007 | Search Engine Optimization

In the last few hours, I was doing catching up with the news around the search engine marketing industry for the past weeks. The news pretty much revolved around one single player - Google. Let’s catch some breath first.

When John Chow came up with Review Karma, I thought it was a brilliant plan. The method successfully sneaks in Google’s algorithm, and once ranked Top 3 for the competitive keywords “Make Money Online”. Well, one big lesson to all the SEOs is: search ranking is like a floating cloud. One day you are there, the next day you might be not, and sometimes, you can be very far away. John Chow’s website got penalized. No where to be found for his “once-proud-keyword“. Heck, not even his own name.

That’s not the end of the story. I somehow got to this thread of DP and found out Text Link Ads was dropped as well.

Goodness, I thought. What on earth is happening?

Google makes their message clear to the webmasters around the world: “If you are going to game Google, keep it unnoticed.”

Don’t go around telling people that you will improve their search engine ranking by reviewing your blog and get a link back. Don’t sell your services by pitching the search engine ranking benefits.

These are the costly lessons by those that are affected. Could this spell the beginning of the end of search engine optimization? Love to hear your opinions

http://increseo.com/blog/modern-link...-review-karma/

Quote:

Modern Link Exchange Method - Review Karma

March 21st, 2007 | Search Engine Optimization

I have noticed many blogs starting to rewards those who review their blog with a link back. I’m going to take a deeper look on this trend in this post. Heck, I even gonna coin a term to this. Well, I will just call it review karma…

quoted..karma is action and reaction, the continuing process of cause and effect..

What is Review Karma?

Review Karma is a modern blog link exchange method invented by John Chow. The story goes when he was trying out the PayPerPost program, John paid money to those that have taken the opportunity (note: opportunity is a term by PayPerPost, as in Offer by Advertisers) , as well as giving a linkback to the reviewers by mentioning them in a blogpost. Soon, when all of the opportunities were taken, the reviews still keep coming in, only to have a linkback from him.

This inspires John Chow to make this offer running permanently on his blog, promising a linkback for every single review. In addition, he even improved on it by adding more requirements such as compulsory anchor text linking to his website. This requirement alone has push John Chow’s website from hundreds of position down, to the top ranking for a competitive keyword term.
How it works?

Too simple to be misunderstood by anyone, Review Karma works by an offerer (usually a more popular blog) initiates a request that comes with its own requirement and promises for its the readers to review the blog, and promise a linkback. Once readers have posted the review, they will send an email to notify the offerer. The offerer will then fulfill the promise by linking back to the reviewer.

However, in order for review karma to work, one (the offerer) must have a blog with decent PageRank (PR5 and above to be effective) accompany with and/or high technorati ranking, high traffic, even alexa ranking. In other words, the offerer’s blog has to be worthy of getting link from.
Better than Linkbait?

From my own standpoint, it’s better than linkbaiting. Linkbait needs time and resource to be developed and properly promoted. And the level of success (e.g making to the front page of digg) can vary. Review karma works differently. It doesn’t take any resources to create the buzz. And more importantly, review karma gives you the power to control the anchor text. This alone gives review karma the edge over classic linkbaiting.
What about search engines?

For now, I believe review karma is under the radar of search engines. Because the review activity is totally natural and viral, and have no traits or footprints even when search engines want to track down the review karma links.

Regarding the search engine benefit, the advantage goes to the offerer. Think about it, 1 link in one post (in the reviewer’s post) has to be better than 10 links in one post (when the offerer mentioned them in batch). But how can the reviewers ask for more to have a permanent linkback from a more popular blog?
Who did it already?

I suspect more and more blog owners will use review karma to boost their link popularity. Here are some blogs that have implemented it:

Blogging Secret
Jakel Daily Dot Com
Andrew Kuo Dot Net
HarpzOn.com
Tyler Cruz

That sums up for my longest post in a while. So, what’s your thought on review karma for now and in future time?

genzy · #2 (**permalink**) 05-07-2007, 04:25 PM

His domain name is still at top 1 but no description and no cache link button.

From the Google search, "John Chow dot Com" is not current HTML title which is "Make Money Online with John Chow dot Com".

http://www.google.com.my/search?hl=e...om&btnG=Search

Quote:

John Chow dot Com
johnchow.com/ - Similar pages

genzy · #3 (**permalink**) 05-07-2007, 04:28 PM

http://www.jimkukral.com/google-crac...eefall-begins/

Quote:

Google Crackdown Part II, JohnChow.com Freefall Begins

Funny "show off the Google muscle" Pic: http://www.jimkukral.com/wp-content/...philosophy.jpg

I’m not sure what John Chow and his crew aren’t understanding? It’s pretty darn obvious to me, and something I’ve been warning about for a long time now.

Read my lips. Google doesn’t like when you try to manipulate them. Especially when you flaunt it in public.

John has been doing wrong in Google’s eyes, and the backlash is just starting to come about from the Google Gods. I don’t guess this… I know this. I’m not making this up. I’ve talked to people at high levels at Google. Listen to me… or don’t.

DO NOT TRY TO MANIPULATE GOOGLE. DO NOT SELL LINKS FOR PR. DO NOT DO ANYTHING EXCEPT WRITE HIGH-QUALITY, HELPFUL ORIGINAL CONTENT.

Anything else you do against that mission statement is a mistake, and your site/blog will falter long-term once they catch on to you, and they will catch on, sooner than you think. A massive clean-up is underway, and the crackdowns are beginning to come fast and furious.

From John’s post today…

I can only assume the changes are designed to discount all the waves of review for linkback, technorati trains, alexa trains, etc.

Don’t assume. It’s 100% true. Read above.

With the algorithm change, I’ve decided to put a stop to my review for linkback promotion. All reviews received to date will be posted, but I will no longer accept new reviews. I may bring the promotion back at a later date with some changes. However, I’m going to take a wait and see for now.

chow_feature.pngWhy stop now? Why not keep selling (insert sarcasm here) highly relevant links on your blog like you do about “Free male enhancement” and “Creditcheck”.

Don’t you get it? Google does not like that you are selling links to not relevant sites, and you are/am being punished for it. This has always been my problem with John Chow. I have nothing, nada, zip against him. I’m sure he’s a great person. I simply question his tactics and more specifically, his preaching of the absolutely wrong long-term “tips and tricks” to aspiring Internet marketers and bloggers.

His approach is wrong. Period. Long-term, and now shorter-term, you will fail using his approach.

Listen to me. Stop trying to “game” Google. Stop trying to make money off of passing page rank and non-related content. Just stop.

Start writing good content. Start solving problems. Start thinking about how to help a Google user.

Or do what John does. I’ve said my peace.

AsiaPartTime · #4 (**permalink**) 06-07-2007, 10:54 AM

Karma Review really that dangerous? Then I will drop this promotion which i just launched yesterday. But my page rank only 1 now :P What is the other way to increase link-back?

eches83 · #5 (**permalink**) 05-09-2007, 03:54 AM

If you want to play with Big G, do it under the radar, don't yell out loud of what planning to do..

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